June 25, 2022

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Because of Canon, I used to be invited to the Canon EOS R7 and R10 launch in Singapore which is synced with the worldwide launch timing. These 2 new cameras are the mirrorless cameras added to the Canon R(evolution) sequence. In the course of the launch, additionally they introduced 2 new RF-S lenses.

Based mostly on what I skilled throughout the launch, Canon ought to be concentrating on these two mirrorless cameras to entry stage photographers who’re on the lookout for an improve from level and shoot based mostly on the specs and value level.

The theme for the occasion is “Discover, Create and Categorical” and Canon persons are wearing Safari theme clothings.

As these mirrorless digicam are smaller in sizes, it is extremely appropriate for sports activities and wildlife pictures the place they won’t weigh you down.

And fortunately, Canon is concentrated on the video options on these cameras.

In the course of the occasion, the R7 and R10 had been mounted on to massive lenses (800mm and the 1200mm) which make them even tinier.

As talked about, Canon additionally launches two lenses. They’re Canon’s first RF-S lenses: RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM.

Listed here are the pricing info of the Canon EOS R7 and EOS R10.

Mannequin Really helpful Retail Worth Availability
EOS R7 (physique solely) $2,049 Late June
EOS R10 (physique solely) $1,309 Late July
RF-S18-150mm f/3.5-6.3 IS STM $779 Late June
RF-S18-45mm f/4.5-6.3 IS STM $479 Late June
EOS R7 with RF-S18-150mm f/3.5-6.3 IS STM $2,649 Late June
EOS R10 with RF-S18-150mm f/3.5-6.3 IS STM $1,909 Late July
EOS R10 with RF-S18-45mm f/4.5-6.3 IS STM $1,469 Late July

Try the Press Launch for extra info.

Press Launch

Canon’s EOS R(evolution) Expands to APS-C with Its Two New Mirrorless Cameras and New RF-S Lenses

Smaller and lighter however no much less highly effective, the EOS R7 and EOS R10, accompanied by two new equipment lens choices, mix the wonderful picture high quality and performance of the EOS R system with the advantages of an APS-C picture sensor.

Singapore, 24 Could 2022 – Canon immediately introduced the launch of the EOS R7 and the EOS R10, its first cameras within the EOS R mirrorless system to be geared up with APS-C picture sensors. 

Designed for extra skilled customers who require a quick digicam to photograph dynamic topics similar to sports activities and wildlife, the high-performance 32.5-megapixel EOS R7 options In-Physique Picture Stabilization (In-Physique IS), weather-sealing, and twin SD card slots. The 24.2megapixel EOS R10, which encompasses a built-in flash and a smaller type issue, is designed for extra customary on a regular basis wants. Launched alongside the 2 cameras are the RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM, two new lenses constructed to completely optimise the mobility benefits of the brand new APS-C cameras. “EOS R7 and EOS R10 marks a big evolution of the EOS R system. With the addition of those APS-C mirrorless cameras to the EOS R system, there are various alternatives in Singapore for them to shine. The APS-C phase is favoured by many photographers for the smaller type issue, affordability, and benefits similar to elevated attain for genres like sports activities and wildlife. With otters and a plethora of birds in Singapore to photograph, these APSC cameras will present budding photographers with an reasonably priced step into our mirrorless R system. Along with the brand new native RF-S lenses, the wide selection of appropriate EF and EFS lenses by way of mount adapter additionally means an enlarged ecosystem of lenses to discover and categorical your photographic imaginative and prescient.” mentioned Edwin Teoh, Head of Advertising and marketing, Singapore Operations, Canon Singapore.

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Inheriting the AF know-how of the EOS R3

Supported by the highly effective DIGIC X picture processing engine, the EOS R7 and EOS R10 are the primary to inherit the brand new autofocusing (AF) know-how that debuted on the EOS R3. This know-how harnesses the deep learning-based topic detection capabilities of the EOS iTR AF X system – to trace topics extra tenaciously throughout your entire picture space, whatever the AF space mode. This offers extremely responsive and dependable autofocusing, even in dynamic scenes.

Excessive-speed Steady Taking pictures; RAW burst mode

Each the EOS R7 and EOS R10 are able to as much as 15 fps high-speed steady taking pictures in mechanical and digital first-curtain shutter modes (with AF/AE monitoring)—the quickest pace not simply amongst all APS-C EOS cameras, but additionally within the EOS R sequence[1]. That is almost equal to the EOS-1D X Mark III, Canon’s flagship DSLR, which shoots as much as approx. 16 fps with the optical viewfinder. 

In digital shutter mode, the EOS R7 is able to taking pictures 32.5-megapixel photos at as much as roughly 30 fps steady taking pictures, whereas the EOS R10 shoots 24.2-megapixel photos at as much as roughly 23 fps[2].

Each cameras characteristic a RAW burst mode, which shoots full-resolution RAW photos at as much as 30 fps. The mode helps pre-shooting, which begins recording the scene as much as 0.5 second earlier than the shutter is launched, aiding the seize of surprising alternatives. 

Newly Developed APS-C CMOS sensors and DIGIC X

Each the EOS R7 and EOS R10 utilise newly developed APS-C CMOS picture sensors which might be 32.5 and 24.2 megapixels respectively. When mixed with the DIGIC X picture processing engine, they obtain picture high quality and visible decision past what the megapixel rely suggests. The visible decision of the EOS R7 surpasses that of the EOS 90D and the EOS M6 Mark II regardless of having the identical megapixel decision, whereas that of the EOS R10 is equal to the identical two cameras. Silky hair, cloth textures, and different superb particulars may be captured with precision and sharpness.

Picture Stabilisation

The EOS R7 is the primary APS-C EOS digicam to characteristic the sensor-shift kind 5-axis In-Physique IS

(Picture Stabilizer) mechanism, which may obtain as much as 8 stops’ equal picture stabilisation[3] throughout video and nonetheless picture taking pictures. Each the EOS R7 and EOS R10 characteristic Film Digital IS, which conducts 5-axis picture stabilisation for steadier movies even with a lens that has no Optical Picture Stabilizer (Optical IS).

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Superior Video High quality

For content material creators specific about video high quality, the EOS R7 can use 7K oversampling to document high-quality 4K UHD video at as much as 30p within the new 4K UHD Wonderful mode. Uncropped 4K 60p recording is feasible in 4K UHD Commonplace mode. It’s also the primary APS-C EOS pictures digicam to help the Canon Log 3 gamma, good for color grading and HDR video manufacturing.

In the meantime, the EOS R10 is able to high-quality 4K UHD Wonderful 30p video achieved by 6K oversampling. Each cameras are able to 4K HDR PQ video recording.

The Constructed-in Telephoto Impact: Longer Attain with the Full Digicam Decision

A power of APS-C sensor cameras is their inherent telephoto impact, which is rather like having a built-in extender. This can drastically profit customers who ceaselessly photograph wildlife and different topics that require longer focal lengths. The sphere of view is routinely “zoomed in” by about 1.6 instances the focal size indicated on the lens. However, in contrast to utilizing the 1.6x crop mode on full-frame EOS R cameras, recording makes use of the total decision of the picture sensor. 

When taking pictures video on the EOS R7, the inherent 1.6x APS-C crop may be mixed with the 4K UHD crop mode for a good stronger telephoto impact of round 1.8 instances that of the focal size. 

Higher Portability and Affordability

APS-C picture sensors are roughly 40% the scale of 35mm full-frame picture sensors, permitting the digicam and lens techniques constructed round them to be smaller, lighter, extra transportable, and simpler to deal with. This additionally interprets to raised affordability.

By optimising materials use and structural design, Canon has additional diminished the load of the cameras in comparison with their DSLR equivalents. The advance in dealing with ease is multiplied when mixed with one of many new RF-S equipment lenses, which reduces whole weight by as a lot as 24%.

New Multi-Perform Shoe for Improved Performance

Just like the EOS R3, as an alternative of the traditional hotshoe, each the EOS R7 and EOS R10 are geared up with a brand new Multi-Perform Shoe. This helps high-speed communications and audio enter, increasing the vary of supported equipment past Speedlites. For cover towards mud and moisture, the Multi-Perform Shoe ought to be lined with the bundled K505 (out there for buy individually).

Cross-compatibility with RF and EF/EF-S lenses

Apart from the RF-S lenses which had been developed particularly for APS-C EOS R cameras, the EOS R7 and EOS R10 can even immediately take RF lenses designed for full-frame cameras. This additionally applies for EF and EF-S lenses by way of the EF-EOS R mount adapters. When a lens designed for full-frame cameras is hooked up, the 1.6x telephoto impact will routinely be utilized. The cameras should not appropriate with EF-M lenses. 

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New Options to Improve Artistic Expression

The EOS R7 and EOS R10 comprise some new options and enhancements, which can streamline workflows and develop inventive expression. These embody a brand new Panorama Shot SCN mode and an improved Panning SCN mode with higher picture stabilisation to extend the possibilities of profitable panning pictures. As well as, a brand new in-camera Depth Compositing mode routinely merges focus bracketed photos into a picture that’s clearly in focus from entrance to again. The EOS R7 additionally encompasses a new auto-level operate that routinely detects and rotates the picture sensor to right tilted photos in nonetheless photos and video, saving customers the effort and time required to make sure a digicam is stage. 

Each cameras even have improved auto white stability accuracy, resulting from a brand new auto white stability algorithm developed utilizing deep studying know-how.

Canon’s first RF-S lenses: RF-S18-45mm f/4.5-6.3 IS STM and RF-S18-150mm f/3.5-6.3 IS STM

Debuting alongside the EOS R7 and EOS R10, the RF-S18-45mm f/4.5-6.3 IS STM and RFS18-150mm f/3.5-6.3 IS STM are equipment lenses meant as the primary lens for brand spanking new customers of the EOS R system. With diminished measurement and weight because of the smaller APS-C sensor picture circle, they’re nearly the identical size and weight as their pocketable EF-M mount equivalents – whereas providing the advantages of the bigger RF mount.

The RF-S18-45mm f/4.5-6.3 IS STM is a regular zoom lens with a focal size vary of 2972mm in full-frame equal phrases, providing a wide-angle to medium telephoto vary appropriate for capturing on a regular basis moments. It’s roughly 44.3mm lengthy and weighs roughly 130g, just like the EF-M15-45mm f/3.5-6.3 IS STM.

In the meantime, the RF-S18-150mm f/3.5-6.3 IS STM is a superzoom lens that covers a bigger focal size vary of 29-240mm in full-frame equal phrases. A flexible all-purpose lens for journey, the additional attain makes it appropriate for capturing distant surroundings, informal sports activities and wildlife pictures. along with every day life. It weighs solely round 310g and is 84.5mm lengthy, just like the EF-M18-150mm f/3.5-6.3 IS STM. 

Apart from EOS R APS-C cameras, the RF-S lenses will also be mounted immediately onto full-frame EOS R system cameras, which can routinely allow the 1.6x crop mode.  

Pricing and Availability

The next will likely be out there from Canon authorised sellers.

Mannequin Really helpful Retail Worth Availability
EOS R7 (physique solely) $2,049 Late June
EOS R10 (physique solely) $1,309 Late July
RF-S18-150mm f/3.5-6.3 IS STM $779 Late June
RF-S18-45mm f/4.5-6.3 IS STM $479 Late June
EOS R7 with RF-S18-150mm f/3.5-6.3 IS STM $2,649 Late June
EOS R10 with RF-S18-150mm f/3.5-6.3 IS STM $1,909 Late July
EOS R10 with RF-S18-45mm f/4.5-6.3 IS STM $1,469 Late July

About Canon Singapore Pte. Ltd.

Canon is a world chief in photographic and digital imaging options. Canon Singapore Pte. Ltd. is the headquarters for South & Southeast Asia driving gross sales, advertising and marketing and repair methods. Apart from dealing with the home market, the corporate covers 22 different nations and areas together with subsidiaries in India, Malaysia, Thailand and Vietnam. The mother or father firm Canon Inc. has a world community of greater than 300 firms and employs about 180,000 individuals worldwide. Canon is guided by its kyosei philosophy that focuses on residing and dealing collectively for the widespread good.

Extra info is obtainable at https://asia.canon.


[1] Amongst EOS R sequence cameras as of Could 23, 2022.

[2] Relying on the character of topic or taking pictures circumstances, rolling shutter picture distortion might happen.

[3] When the RF24-105mm f/4 L IS USM is hooked up (f = 105mm, Yaw/Pitch route, CIPA customary compliant).