July 3, 2022


Associates of the foodstuff and consume sector all over Scotland now have unparalleled cost-free obtain to market place exploration and sector insights, thanks to The Awareness Bank’s new website. The programme has also, for the initially time, built its exploration accessible to users of the media who report on the sector.

The Information Lender, set up past year as section of the Scotland Food items & Consume Partnership, offers reports, gatherings, and bespoke insights free of charge of charge to all foods and drink organizations centered in Scotland – and, now, those journalists reporting on it.

Amanda Brown (Graphic provided by Clark Communications)

The programme has commissioned bespoke study to advise the sector on topics ranging from sustainability and health and wellness trends to insights on eating out, buying behaviours, routes to marketplace, and additional. 

Project Director at The Awareness Lender Amanda Brown famous: “The foods and consume sector in Scotland is entire world-renowned and worth close to £15 billion each individual 12 months from whisky to salmon and shortbread, we have a solid foothold on the worldwide phase as very well as listed here at dwelling in Scotland and the broader Uk industry. We have expended the past 12 months making this new programme and supporting firms via webinars, events and studies as they worked to mature this vital part of our financial state and will go on to create on this in the coming 12 months.

“As the declaring goes, knowledge is electric power – and we want to arm anyone involved in the sector with the information vital to assist it mature and turn into much more resilient, specially as we are ever more viewing issues throughout the provide chain. We know that working with knowledgeable perception can help organizations build professional chances.”

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Resources are free to any member of the Scottish food items and drinks sector and the journalists who report on it for comprehensive access to the investigation be sure to indication up on The Knowledge Bank’s website here.